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Google-owned YouTube’s new boss Neal Mohan on Wednesday wrote his first letter to creators, supporting their success and helping them make more money, along with building for the YouTube of the future.
Mohan, who replaced YouTube’s long-time CEO Susan Wojcicki last month, said they are providing more opportunities for creators outside of ads by expanding “our subscriptions business, investing in shopping, and continually improving our paid digital goods offerings".
This year, Mohan said he will meet even more creators in person and hearing “how we can support them on YouTube".
Mohan said the company is investing in the features and experiences that will make YouTube a great home for viewers and creators now and in the future, from doubling down on streaming and connected TV to unlocking unparalleled creative potential.