Netflix expands password sharing crackdown to India

Netflix officially confirmed on Thursday that it will introduce its new anti-password sharing initiative in India. To begin with, the company will send out emails to members who have shared passwords outside their households.

According to the latest regulations, a single Netflix account should only be used by one household, and everyone living in the house can access Netflix from a single account both at home and even when they are on holiday.

Similarly, users can take advantage of features like transferring their profile to a new Netflix account to get their recommendations.

Netflix implemented the password sharing crackdown to increase the subscriber base, ensuring that people living under different roofs won’t be able to access a single Netflix account.

The company is introducing strict regulations, such as the requirement of a verification code, and the device has to be connected to the home Wi-Fi network at least once a month to be considered a home device.

According to the latest update, since the implementation of the anti-password sharing measure, Netflix has witnessed a rise in the number of subscribers. India is one of the important markets for the premium OTT service, and the company claims to invest heavily to get a wide variety of films and TV shows on its platform.

Users can review and verify all the connected devices of a specific network via the Netflix desktop platform.

They can also remotely log out from individual devices. If you have shared your Netflix credentials outside your home, Netflix offers an easy way to transfer your profile to a new account.