Apple Unveils iPhone 17 Lineup Featuring All-New ‘iPhone Air’ — The Thinnest iPhone Ever

Apple has officially unveiled the iPhone 17 lineup, introducing major design and performance upgrades across the board — including the all-new iPhone Air, the thinnest iPhone ever created.

The iPhone 17 series will be available in India starting September 19, with pre-orders opening September 12.

iPhone 17 Series: Indian Pricing

• iPhone 17 (256 GB) – ₹82,900
• iPhone Air (256 GB) – ₹1,19,900
• iPhone 17 Pro (256 GB) – ₹1,34,900
• iPhone 17 Pro Max (256 GB) – ₹1,49,900

iPhone Air: Ultra-Thin, Ultra-Powerful

The all-new iPhone Air debuts with a groundbreaking titanium design, combining lightness with durability. It's equipped with Ceramic Shield 2 on the front and Ceramic Shield on the back, offering 3x better scratch resistance than previous models.

Key features include:

• 6.5-inch Super Retina XDR display with 120Hz ProMotion
• Apple’s most advanced chip trio yet: A19 Pro, N1, and C1X
• 48MP Fusion Main Camera with 4-lens versatility
• 18MP Center Stage front camera for next-gen selfies
• Industry-leading power efficiency and battery life
• iPhone 17: Bigger Display, Smarter Camera

The standard iPhone 17 model features a 6.3-inch Super Retina XDR display, also with ProMotion, offering smoother performance, immersive gaming, and improved energy efficiency. Powered by the A19 chip, it brings:

• 48MP Dual Fusion Camera System (Main + 2x Telephoto)
• New 48MP Fusion Ultra Wide Camera with macro support
• Upgraded Center Stage front camera
• All-day battery life with faster charging

"iPhone 17 is a big upgrade with powerful features that make iPhone even more useful in your day-to-day life," said Kaiann Drance, Apple’s VP of Worldwide iPhone Product Marketing.

iPhone 17 Pro & Pro Max: Built for Power Users and Creators

The top-tier iPhone 17 Pro and iPhone 17 Pro Max models feature:

• Redesigned aluminum unibody with a laser-welded vapor chamber for enhanced cooling
• Powered by the A19 Pro chip
• Three 48MP Fusion cameras: Main, Ultra Wide, and new 8x Telephoto
• 18MP Center Stage front camera
• Industry-first pro video tools: ProRes RAW, Apple Log 2, and genlock
• Ceramic Shield 2 on both front and back
• Available in deep blue, cosmic orange, and silver

"iPhone 17 Pro is the most powerful iPhone we’ve ever made," said Greg Joswiak, Apple’s SVP of Worldwide Marketing. “With its new design, advanced camera system, and pro video capabilities, it’s built for creators and performance-driven users alike.”

Availability

• Pre-orders begin: Friday, September 12
• Available in stores: Friday, September 19