A one day program organized by Department of Public Health Dentistry, KM Shah Dental College and Hospital, Sumandeep Vidyapeeth, Piparia, on “Digital Marketing: Opening the doors to Novel Health Care Marketing Strategies” was attended by more than 80 students and faculty of health and allied health sciences. Dr. Khushbu Pandya who is India’s first Social Media Doctorate was invited as a resource person.
Dr. Khushbu kept the audience engaged and spread the information on the use of social media for professional and personal growth of Healthcare professionals and how to use social media channels ethically and responsibly in healthcare setup. The delegates left with positive takeaways and useful messages on how to navigate strategies of promoting and marketing through social media platforms.
“Healthcare professionals with the use of social media can spread useful information amongst society and help people take informed decisions”, says Dr. Khushbu Pandya.