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Manish Malhotra Beauty introduces 'Backstage to Backstreet' fashion in latest TVC

Bringing haute couture glamour from the backstage to backstreets, she turns every moment into an iconic occasion.

Manish Malhotra Beauty introduces Backstage to Backstreet fashion in latest TVC
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Beauty brand Manish Malhotra Beauty, by MyGlamm, launched its first national TVC around the message "Backstage to Backstreets".

Featuring fashion designer Manish Malhotra, the campaign showcases how every girl next door is a beauty superstar, flaunting on the runway of her life. Bringing haute couture glamour from the backstage to backstreets, she turns every moment into an iconic occasion.

The campaign highlights the element of Malhotra being the designer of an individual's dreams. The film features a flow between an alluring segment of the fashion world behind the stage with dazzling lights and oozing confidence in the colour and charisma of a household. It depicts how fashion and beauty is a part of every little corner and every beating heart stating how fashion and beauty lives at the core of every activity.

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