Paytm wallet to allow buying Big Bazaar products

Online payment app Paytm has tied up with Big Bazaar to let users buy the retailer’s products online through its wallet.

Further, offline customers will be able to pay through Paytm at Big Bazaar’s retail outlets across the country.

Paytm CEO Vijay Shekhar Sharma said, “We see a fantastic opportunity to create a mobile first, omni-channel retail and payment solution for our customers.”