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The Gautam Buddh Nagar police on Wednesday started a special month-long awareness campaign aimed at educating citizens about traffic guidelines and enforcing rule compliance by road users across Noida and Greater Noida.
Police Commissioner Laxmi Singh and District Magistrate Manish Kumar Verma flagged off the campaign from the commissionerate office in Sector 108, with Additional CP Anand Kulkarni, DCP (Traffic) Anil Kumar Yadav, DCP (Crime) Rajiv Dixit, DCP (Noida) Harish Chander, among other officers, in presence.
She said it is the responsibility of the youngsters, to comply with traffic rules in their daily lifestyle and called on citizens for collective effort in curbing the violation of road rules.
The senior IPS officer invoked NCRB's data to say the number of people killed in road accidents is four times more than those dying in murders.
She said this is happening at a time when good roads have been built and superior quality vehicles with a lot of safety measures have been made.
The police commissioner stressed that the citizens especially children do a “cost analysis” of their lives vis-à-vis “10 seconds” when disobeying road traffic rules and putting lives in danger.
She called on each child to ask their parents to become traffic rule-compliant and said if people take up their responsibilities, the need for police deployment on the road would stop.
DM Verma called deaths in road accidents “very unfortunate” and lamented the loss of a large number of lives in the country every year.
He called on people to take of small things like wearing seat belts and helmets during rides to prevent loss of lives in road crashes.
The DM underlined that road crash deaths are “not merely a data” but a “tragedy” for the families impacted by it, and added that the state government is committed to preventing accidents.
DCP (Traffic) Anil Yadav said the police department's focus would be on strict enforcement of road rules while also making citizens aware of them.
He also highlighted that the number of challans for violations of road rules across Noida and Greater Noida has more than doubled in 2023 from the last year.