Powerlook Men’s Fashion unveils flagship store in Pune

Powerlook, the esteemed men’s fashion brand, proudly inaugurates its seventh store, nestled in the heart of Pune at Phoenix Mall, Viman Nagar. 

This strategic expansion marks a momentous milestone for the brand as it forges ahead with its ambitious growth agenda, aiming to establish 50 outlets nationwide by the culmination of 2027.

With a robust presence already established in prominent locales such as Bandra West, Vashi East, Thane, and others, Powerlook sets its sights on serving the fashion-forward youth populace across India, encompassing cities like Bangalore, Hyderabad, Ahmedabad, Indore and Surat.

The Indian menswear market is witnessing an unprecedented surge, poised to attain a valuation of Rs. 330,000 crores by 2028 (Statista).

This flourishing trajectory is propelled by the burgeoning appetite for smart fashion wear, particularly amongst the nation’s youth, with nearly 50% of the demographic under the age of 30.

The debut of the Pune flagship store was met with resounding success, with over 50% of its inventory flying off the shelves on its inaugural day. 

The grand opening extravaganza was graced by the presence of over 100 influencers, along with esteemed guest Danny Pandit. 

Drawing in over 1000 customers on its debut day, the store underscored the brand’s robust market foothold and its unequivocal popularity among the youth demographic.