Hijab-Wearing designer from Russia makes waves at Lakme Fashion Week
The collection showcased the mosaic of customs, wedding gifts, and historical attire into a contemporary design narrative
The Fashion Design Council of India (FDCI) stole the spotlight on the fourth day of Lakmē Fashion Week X FDCI with a trailblazing presentation - an international designer initiative “Measure”, that showcased an innovative collection,
The collection showcased the mosaic of customs, wedding gifts, and historical attire into a contemporary design narrative.
The collection's design ethos was expressed through a delicate interplay of layering and rich texture, making Measure a distinctive force in the fashion landscape.
The presentation on Day 4 of the event was an exquisite fusion of fashion and art, which added another chapter to this legacy and captured the imagination of fashion aficionados and art lovers alike.
Zainab, who is a hijab-wearing woman, represents Measure, a label which stands as a cultural phenomenon in the realm of modest fashion, hailing from Dagestan. It seeks harmony between the natural and the man-made, the past and the present, the vital and the spiritual.
Some notable milestones of the label include creation of the multi-brand concept store 'Others' and its opening in Moscow, participation in the prestigious Moscow Fashion Week and media coverage many popular global magazines.
Her collection at Lakme Fashion Week showcased many women with traditional headgears, giving a beautiful tribute to the Dagestani culture.
