Kerala: Sachin Tendulkar will be the face of the anti-drugs campaign

South Indian superstars Chiranjeevi, Nagarjuna, producer Allu Aravind and industrialist Prasad will join Sachin Tendulkar as co-owners of cash strapped ISL football team Kerala Blasters.

The Master Blaster Sachin Tendulkar said "The aim is to present a stronger team with more investment".

"Sachin Tendulkar has expressed willingness to open a residential football academy in the state," chief minister Pinarayi Vijayan said to the media.

As per the media reports Sachin's name would be used for anti-drug and anti-tobacco campaign in the state. Details would be worked out after holding.