2017 is about to end and the year witnessed a change in the taste of the audience in terms of films releasing this year. The rise to content films making it big this year and the audience adopted it.
The audience opted for a much-evolved choice of films implying interest in the innovative and intriguing topics. Bollywood witnessed a change in the taste and consumption pattern of the audience showcasing inclination towards new and varied topics.
Content-driven films made it big this year, like Ghazi Attack, Trapped, Naam Shabana, Poorna: Courage Has No Limit, Hindi Medium, Bareilly Ki Barfi, Shubh Mangal Savdhan, Newton, Secret Superstar, Qarib Qarib Singlle saw success at the box office.
Understanding the changing interests of the viewers the Bollywood filmmakers offered a wide range of subjects which were experimental in nature and were untouched before.
‘Trapped’ won accolades for one of the best performances by Rajkummar Rao this year. The amusing story of a man trapped in a flat struggling for his survival impressed the critics and audience alike.
‘Naam Shabana’ and ‘Ghazi attack’ challenged the typical norms of an action film, winning hearts of the audience. The women-centric story of an Indian agent proved to be an inspiring tale of courage. Based on true events, ‘Ghazi attack’ explored the mysterious circumstances under which submarine PNS Ghazi sank off the coast of Visakhapatnam in 1971.
‘Poorna’, the biopic based on Poorna Malavath, the youngest girl to climb Mount Everest showcased her journey and her determination to achieve her dreams, against all odds.
‘Shubh Mangal Savdhaan’ and ‘Hindi Medium’ touched the unusual topics like erectile dysfunction and vernacular relevance in the modern times and not only gave a social message but also entertained the audience.
‘Bareilly Ki Barfi’ which was a lean budgeted project raked in big numbers emerging as a sleeper hit at the box office. The quirky love triangle portrayed the lead actress in a non-conventional mold of a typical heroine thereby resonating with the audience. The slice of life film collected over 34 crores at the box office.
The Indian black comedy ‘Newton’ revolved around the election duty of a government clerk in the Naxal areas. The spectacular performance of Rajkummar Rao won appreciation from all quarters for the film.
‘Secret Superstar’ set in the small town of Baroda raked in huge as the lean budgeted film managed to rake in almost 4 times the budget. The film about a young girl pursuing her dreams in anonymity due to family resistance connected with the audience making the film a hit. The film made on a budget of 15 crores collected a total of more than 60 crores at the box office.
‘Qarib Qarib Singlle, starring Irrfan Khan and Parvathy was hailed for its unusual love story putting forth the modern take on relationships. The refreshing pair vowed everyone with their frictional relationship.
While feature films gauged the attention of the audience Bollywood also witnessed two documentaries this year with ‘Sachin: A billion dreams’ and ‘An Insignificant Man’.
The docudrama based on the life of the God of cricket received tremendous love from the audience across the world raking in 80.57 crores in its lifetime. The non-fiction political thriller ‘An Insignificant man’ received an exceptional response from the audience, critics and film fraternity alike.
Apart from wooing the audience at the silver screens, makers also ventured into the digital space wherein again the content spoke volumes.
Excel Entertainment’s ‘Inside Edge’ ventured into the OTT space for the first time and emerged as a huge success. The 10 episode series showcased the various facets of the game of cricket and struck a chord with the audience.
After entertaining the audience in 2013 and emerging as an underdog, the makers of Fukrey are all set to present the sequel to the film titled ‘Fukrey Returns’. The rooted story of four Fukras pleased the audience creating immense anticipation for its sequel.
The year proved to be an experimental year with interesting and innovative topics not just winning the hearts of the people but also making a mark at the box office.