The makers of ‘Jab Harry Met Sejal’ surprised everyone with their unique marketing concept and they present their characters in very unusual way. Giving details about the character of Shahrukh Khan the marketeer present the longest Chat Bot on Facebook to give a chance to fans to get connected with the main character.
This initiative make the film first one in India to introduce Chat Bot where the fans experience a new way of interaction. With this the users can chat, make their own posters, take part in travel related personal questions answers and with the help of video have the chance to win merchandise.
Fans can chat through this Chat Bot after visit the Facebook page of Red Chilly Entertainment. The concept is designed by keeping in mind the character of Shahrukh Khan who will be seen in the character of a tour guide in the film.
With this the fans can understand the character more deeply along with the other marketing and promotions. With this new concept of Chat Bot the makers take one step further to get connected with their digital viewers.
After the launch Chat Bot achieved a milestone and joined half a lakh fans with it. The fans also liked the idea of chatting with their favorite character of Harry from the film. With this they can get updated with the new information related to film.
The film will release on 4th August in cinemas.